Take SEO To The Next Level…
It is essential for all businesses when looking into search engine optimisation that they are concentrating on exactly what Google and the search engin require. SEO (search engine optimisation) is simply the ability to ensure your website is optimised by ensuring you have all the factors that allow the search bots to crawl your site and index it appropriately. Ultimately good SEO will ensure that your site is positioned on the front page of google ensuring that your business and products are positioned in front of the right audience.
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Keywords are important to your site as it reflects to the search engines exactly what your website or business is about. You effectively tell the bots when they crawl your sites pages, by ensuring keywords match your content, and meta tags, and descriptions are relevant to the content on your site. This is how the search engines are able to determine your brand and business.
Choose a domain name that is key-word rich. You want people to be able to find your site easily. Not everyone will come to your site through links or ads; you need to be prepared for users coming in through searches for your product.
Try to avoid using Flash websites as they are too hard for the search engines to determine exactly what your site is about. One of the favored platforms for Google is WordPress as its very easy for google to read and understand.
Blogging on your site will help improve your search engine ranking, content is king! and the internet is all about content and ensuring your customers are finding value in your articles and when visiting your sites.
Establish a sight maps or XML with keywords. A site map is a navigational tool that the big G uses to navigate through your site correctly. This is like the structure of your site and the way it is set out and designed, so that customers or visitors to your site can easily understand your site format. But it is more so for the search engines to effectively crawl your site and index it accordingly.
SEO services are varied and many, choose your SEO company wisely. The race for the first place of or top 10 of the organic search results is fierce. Using companies that promise amazing results fore a low cost can most likely get your site blacklisted. We have been involved in fixing many sites and sometime the damage is so bad, that we have had to start with a new domain.